Ranking

Up to five pages connected through supporting keywords and source questions, ordered by estimated monthly visits. Unmeasured pages appear last. These are page traffic estimates, not SERP positions for the question.

Demand

Combined monthly search volume of supporting keywords. This is demand around the question, not a count of searches for its exact wording.

CPC and difficulty

Weighted by supporting keyword volume, using only known measurements.

Demand value

Supporting keyword volume × CPC in USD. Available CPC measurements may cover only some keywords. This is not estimated traffic value.

Intent

The row shows intent by supporting keyword count. The chart above shows each question’s assigned intent.

A dash means not measured. Zero demand can reflect measured zero or insufficient supporting evidence. Charts describe the displayed rows, not the whole library.